ecpmblog tumblr

Says the Publicis employee of his counterparts at Vivaki: “They are like Gods internally, they are bringing in the profits now.” At the very least, it is obvious that these DSPs are creating…

Android is powerful, but as Google is finding out, power can be very dangerous without control.

via Did Google Arm Its Own Enemies With Android? | asymco.

Google knew of Android’s power but…

Google IPO’d in late summer of 2004 but 2-3 years before that event, they already the swagger of a tech titan because they saw a few big (and many small scrappy) companies had laid the groundwork…

Optimizing television content using real time feedback:

“We track new orders per minute in increments of six seconds; we can look backward in time and see what it was that drove that spike: ‘Ooh!…

I’m not really big on the posts about the seed bubble because I don’t find them substantive. What I’m a fan of are posts opining on how these things will play out. That’s why I’ll spend time reading…

IAC’s Diller Surrenders to Google Juggernaut, Ends Ask.com Search Effort – Bloomberg.

They lasted a lot longer than I ever thought they would. The Teoma team (with ties to Rutgers) had a lot of…

Since IAC just killed Ask.com, I was reviewing some of my past posts about them. Here’s an SERoundtable link from last May:

May 16, 2010 via Proof Ask.com Is Dead « ECPM BLOG.

Here is some…

Not true. From Google’s point of view, they’ve committed significantly to development and it’s given them a very differentiated product.

“The development of search as a technology has become…

This about sums it up:

Here is some history on why I am so fed up with Ask.com. I think Ask.com is not about search, their technology is falling apart and they try to monetize everything as best…

In response to a Chris Dixon post, Jonathan basically says that he thinks brand advertising is dead online and it’ll behoove Facebook to focus on performance based advertising.

Branding and…